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Our Story

Tide & Hive™: Marine Renewal Hand Elixir

Tide & Hive™ was born from a deep reverence for nature and its extraordinary properties.

We’ve always believed your hands deserve better than synthetic chemicals, greasy lotions, and short-lived solutions. Our luxurious, 100% natural hand cream rejuvenates your skin, through remedies forged over millennia in the ocean currents and the honeybee’s hive.

Ocean Ora fucoidan is a distinctive marine bioactive known for its skin-protective properties – a true hero inclusion within Tide & Hive™’s Marine Renewal Hand Elixir.

Derived from seaweed sustainably harvested at the far reaches of Aotearoa (New Zealand), this complex marine extract reflects both scientific research and generations of ocean knowledge. Studies indicate that fucoidan possesses significant protective and supportive qualities for the skin.

Tide & Hive™ maintains a close and respectful association with the Māori family who harvest this remarkable seaweed. Across the South Pacific, seaweeds have long been valued for their restorative and protective benefits – and this tradition continues through careful stewardship and expertise. Using a novel, gentle extraction process, the fucoidan-rich complex is carefully released from the seaweed to preserve its integrity. The result is a soothing marine bioactive that works in harmony with the protective compounds sourced from the hive.

Nature Fact

To produce one kilo of honey, bees must visit over 4 million flowers. Flying 110,000 miles. Same distance as flying around the world 4 times.

Seaweed underwater Devon coastline Bee hovering beside a flower

How it began

Richard, our founder, is a beekeeper, innovator and passionate naturalist. He’s long admired the natural world for providing simple solutions to common complaints – often hidden in plain sight.

Years of hands-on beekeeping and an interest in natural wellness led to an exciting discovery: a powerful synergy between two of nature’s more unlikely pairings, the beehive and the ocean.

Seaweed harvesting on the Devon coast
Natural ingredients used in our formulations

From Hive to Shore

The queen bee’s secret to long life (over 80 times that of her worker bees) stems from the royal jelly she eats as a larva, fortified with nutrients and proteins. Meanwhile, from the sparkling waters of the South Seas, brown seaweed extract is proven to accelerate cell regeneration.

Together, they offer a natural solution for an age-defying hand cream.

Richard joined forces with two leading cosmetic scientists to blend these miraculous ingredients into one moisturising lotion, focusing on meaningful healing and long-lasting protection.

The result is Tide & Hive™, revealing a nourishing, revitalising formula that turns back the clock on tired hands.

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Backed by Science
Fast Delivery
Natural Ingredients

Let Nature Heal Your Hands

From the ocean’s restorative depths to the queen bee’s secrets, Tide & Hive™’s luxury hand cream is inspired and crafted by nature, leaving hands healed, hydrated and irresistibly soft.

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